The Avaz Brothers
Growing up in Northern Denmark the three brothers, Mehdi, Misam and Milad, initially headed off in three very different directions.
Mehdi, the eldest, became an acclaimed prize-winning photographer with his work on countless magazine covers and platforms all over Scandinavia. Misam became a leader in the telecom industry and Milad, the younger brother, headhunted as a business strategist at one of Denmark’s leading technology investment funds.
After some years of fine-tuning their skill sets, the brothers found a way to combine their strengths in developing a strategy that will disrupt the European way of making films. Thus, they founded Rocket Road Pictures; a business-first film company, that will produce high quality content with low-budget production methods.
Film in Europe is in many ways still considered an art-first endeavor. And, while that mentality definitely is important to maintain in the creation process, it is not the correct mentality for producing.
Rocket Road strives to question every aspect of filmmaking and thus develop best-practices for producing the best possible stories with the least amount of capital needed.
A good example of this is the feature film, While We Live, that has been fully produced with a 12% budget of what an average Danish film costs yet has become one of the highest grossing films in 2017.